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Services.

Services.

RESULTS-DRIVEN SERVICES

We are a full-service management group that serves every client need. When you choose NorthPointe, all of our services are included in your partnership with us.

Our management firm offers a comprehensive approach to hotel management and sets the highest standards of customer satisfaction. We believe your success is our success and exceed expectations to ensure our clients are satisfied. We are a relationship-centric firm that values your success and aligns your goals with ours for a true partnership resulting in success in all areas.

WHAT’S INCLUDED

ASSET MANAGEMENT

We are experts and finding the operating efficiencies of a hotel without sacrificing product quality and overall guest loyalty.  Combined with our ability to transform “tired” assets we have a unique perspective regarding achieving the best possible ROI and internal rates of return (IRR) for any project scale.  The execution of proper disciplines regarding project management, budgeting, daily and monthly oversight of financial performance, guest satisfaction, quality assurance and brand PIP’s, is paramount to our proven track record of success.

OPERATIONS

The best operators in the business have worked through the ranks and understand every position and process regarding the inner workings of a hotel. Our principals can relate to the staff because they started in “the trenches” themselves. From starting as a bellmen to the boardroom, we understand the hospitality business. We are not theory managers. We are fanatical about quality, service, our culture and in the end, profitability. We hold ourselves accountable to results. We do not “spin,” we simply like to win by deploying the fundamentals extremely well to every guest, every time. Our team members expect and deserve a career path toward growth and our investors expect solid returns on their capital. We believe in duality as it relates to serving our “internal” customer (our team), and our investors.

FINANCIAL MANAGEMENT

We use cutting edge technology and operational expertise to we are maximizing daily revenue opportunities and conversely, cost cutting measures. Our “real time” metrics allow us to quickly forecast and react to market trends regarding dynamic pricing, labor cost management, recruiting, public relations, facilities management and on-line reputation.

HOTEL DEVELOPMENT & CONVERSION

Northpointe principals bring decades of experience in transformative hotel conversions and ground-up builds of hotels throughout the Southeast. We can handle all aspects of hotel development and conversions from design, rehabilitation, and repositioning within the market. We have solid industry relationships with industry-leading construction companies, pre-development & pre-construction management, design, procurement, and strong connections with several leading hotel brands. Our properties routinely rank as the top performers in their respective markets and exceed brand standards.

HUMAN RESOURCES

At NorthPointe we invest in people and cultivate short and long-term career aspirations. We help develop the confidence necessary to “sow the seeds” of personal growth . As a company, we pride ourselves on creating a property level culture which permeates the entire team . We build a culture that champions accomplishments and eliminates mediocrity which raises the bar at the associate level of every hotel we operate. At NorthPointe Hospitality we understand the corporate office exists solely because of our associates at the hotel level and we do not forget that. We stay nimble so we do not lose touch – we are a hands-on organization. At NorthPointe, the people are what make us who we are – they create our culture and cement the foundation for everything we do as an organization now and into the future.

REVENUE VS. PROFIT MANAGEMENT

Hands down, NorthPointe Hospitality understands the needs of a hotel’s onsite staff and management, ownership’s mindset, and the bank’s or investors long-term vision. We are experts at delivering exceptional profit margins by ensuring we are maximizing every revenue opportunity culminated with expense controls that are watched and monitored via cloud-based systems daily. We do not hope for good financials on a monthly, quarterly, or annual basis – we make them happen. We also do not nickel and dime our owners and investors with a myriad of corporate allocations. At NorthPointe, we understand we are in the hospitality business and in business to make money for all investors.

LEGAL SERVICES

The benefit of having in-house counsel with extensive expertise in public companies in hospitality and energy industries saves both time and money. Offering expert advice on hotel development and operations, initial public offerings, “34 Act” reporting, corporate governance, mergers and acquisitions, support of routine business operations, as well as supervision of human resources departments and corporate stock plans is just one of the full-service points of difference in choosing NorthPointe Hospitality.

REPUTATION MANAGEMENT

Reputation drives revenue.  With the arrival of OTMs and social consumer platforms, online reputation management is key to not just conducting business in the hospitality arena today, but to thriving in it.  In TripAdvisor’s 2019 report, over 81% of guests said that hotel reviews impacted booking decisions.  At NorthPointe Hospitality, we realize that our hotel’s reputations are vital.  We respond to all guest reviews and in turn use those reviews to address issues and solve problems for an improved guest experience. Ultimately, public perception of a property can make the difference in rising to the top of your market as well as raising the bar on revenues.  We recognize reviews, and in turn our response, is our opportunity to show potential guests who are are.

FOOD & BEVERAGE

Our restaurant and banquet facilities boast almost $10 million in annual revenues. F&B profit margins are often “razor thin”. So, knowing how to drive top line revenues and bottom-line profitability pared with brand setting product and service levels is an artform. At NorthPointe, we are leaders in the F&B arena. We don’t take a “wait and see” approach to the business and our competition. We are often on the “cutting edge” regarding our approach to menu design, production and cooking techniques. Collectively, we operate over 40,000 sq. ft of meeting and event space, serving over 300,000 covers annually at profit margins, north of 25%.

DIGITAL MARKETING

At NorthPointe Hospitality, we recognize the importance of marketing in today’s digital world.  From property newsletters and vanity sites to complete social media management, we are backed by a team of professionals who strategically work with our properties to provide digital marketing services over and beyond what the brand provides.

interested in learning more?

  • "As the General Manager of my hotel and ownership group, Greg was able to achieve rankings as one of the Top 10 Hampton Inn's in the nation for quality assurance, guest satisfaction, and market share. His efforts were instrumental in allowing me the limited partnership that I represented, to have superior returns on investment. I am very comfortable in recommending Greg for projects relating to the consultation of hotel operations and feel certain his efforts will prove invaluable to any owner, operator, franchisee, or franchise company."

    Gary Prosterman, President - Development Services, Inc.

  • "NorthPointe Hospitality is a superb management company. The leadership team has a relentless focus on performance and works hard for their owners to optimize profitability, deliver above-market performance, and exceed quality standards. NorthPointe is an owner advocate in all things, and at the same time they have established a company culture which produces a team of highly engaged associates focused on customer satisfaction and guest experience. We are proud to collaborate with NorthPointe and look forward to their continued growth and success.”

    Del Ross - Hotel Effectiveness

  • "Our 10-year partnership with NorthPointe Hospitality has been one of the most rewarding client-agency relationships in our portfolio. Working with a vibrant company whose priorities are centered around integrity, service and delivering a stellar experience for the guest and a strong return for ownership, makes providing public relations services a pleasure."

    Deborah Stone - Pineapple PR

  • "Greg is extremely strong in the financial area and his dedication to the property and company was apparent through his hard work. I feel that any company would benefit from his extensive operational experience and knowledge."

    Rick Schultz - Hilton Worldwide

  • "During the downturn in the industry following the September 11,2001 terrorist attacks, Greg was instrumental in maintaining the profitability of both our brands by controlling costs in the face of declining occupancy and revenues, and at the same time guiding the company through strategic rate increases to maximize revenues whenever possible."

    Craig Kitchin - Kitchin Hospitality

  • "There are over 29,000 employees in various hotels and gaming divisions. Greg, you truly represent the best of the best in your dedication to our company and our promises. Thank you for being part of the Promus Hotels team."

    Ray Schultz - Retired CEO, Promus Hotels

  • "Greg's professionalism, insight, and knowledge of property operations, as well as his reporting capabilities are invaluable. Should you have the opportunity to work with Greg, I would encourage you to seize it- it will be a rewarding experience in many ways."

    Benjamin Brunt - Principal, Noble Investment Group