With more than ten years of digital marketing experience, Shelly is passionate about helping our portfolio of properties, effectively leverage social media and reputation management to drive business growth. Prior to joining Northpointe, Shelly owned a digital marketing agency, where she worked hands-on with a variety of businesses helping to craft marketing strategies and messaging. Shelly has long been a firm believer that a company’s online presence is in fact their first impression, making a company’s online reputation vital to success. In addition to digital marketing, Shelly works daily with our portfolio of assets to manage online reviews, responding to and interacting with customers in real-time. The NorthPointe company strategy, of a 100% response rate, is paying dividends in results.